reddy's, a new entrant in the ugandan beverages market under the parent company premidis, aimed to establish a strong brand identity and packaging for their range of flavoured alcoholic drinks.

leveraging our expertise in design, we collaborated closely with reddy's to create a captivating brand identity and packaging from scratch. drawing inspiration from uganda's cultural heritage and the diverse flavours of reddy's beverages, we crafted a visually appealing and authentic brand image that resonates with their target audience.